How Much Are You Wasting on Google Ads?
Most businesses waste 20–35% of their ad budget without knowing it.
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You're Wasting
Where Your Money Goes
Typical Waste Breakdown
Industry Benchmarks: -
Source: Based on WordStream & industry benchmark data
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How We Calculate
Our estimates are based on industry benchmarks from WordStream, Google, and PPC industry research. Waste rates vary by management approach: self-managed accounts average 25–35% waste, agency-managed 18–25%, and tool-assisted 10–18%. Actual results depend on account specifics. ADM's AI optimization typically reduces waste by 60–80% within the first 30 days.